"the golden rule"

I just have one question... how is it that many people have absolutely no problem asking something of others that they are unwilling to deliver themselves?

To me, it's as simple as the "golden rule"... "do unto others as you would have done unto you"... okay, maybe not exactly the garb we'd use today, although, I'm sure you get the jist.

If this one rule could be applied to just most social interactions, much suffering would be spared. I mean, I know there are those who have widely different desires than most, still, in a general kinda way this could really work.

I guess what I'm getting to is, if I want honesty in my life, then I best be prepared to be honest with others. If I seek monogamy, again, willing, ready and able must I be as well. If I want spontanaeity or craziness, well, then I'd do well to accept any possible consequence... that's all I'm saying.